Pazarlama, Büyüme ve Hasta Kazanımı
Digital Advertising Patient Acquisition Cost Calculation
Calculate the acquisition cost by dividing the digital advertising expense by the number of patients acquired.
Patient acquisition cost per advertisement
300,00₺
Sonuçlar genel bilgilendirme amaçlıdır; kurumunuzun gerçek verileri ve koşullarıyla değerlendirilmelidir.
Scientific and theoretical basis
Digital advertising patient acquisition cost is the cost per patient acquired through digital advertising (channel-based CAC).
Formula and Logic
Acquisition Cost = Digital Advertising Expense / Acquired Patient
How is it interpreted?
Channel-based CAC ensures that the budget is directed to the most efficient channels; it should be compared with LTV.
